Promotional Products Generate Sales Leads

Promotional Products Generate Sales Leads

In a world of so many distractions, how are you supposed to stand out? Branding your company in a way that catches (and keeps!) attention is extremely important.

Custom branded flash drives can set your company apart from the folks giving out pens and candy. A study by Georgia Southern University, presented by the Promotional Products Association International, showed that products of greater value produce more sales leads than products of a lower value. The study also showed that in a trade show setting, 23% of attendees who received an invitation to stop by a booth did so, while 41% of attendees who were promised a promotional product visited the booth. This proves that customers appreciate products that they perceive have value.

As we said recently, more than 47% of people keep a promotional product for more than a year, and 88% of those people can tell you the name of the advertiser on the product.

Whether you're handing out your promotional product at a prospective client meeting, as a thank you gift to current customers or to promote your company at a trade show, you're sure to see results!

Logotech has a wide range of promotional flash drives that will make a lasting impression. Contact us today with any questions about our products and how we can help.