Press Kit USB flash drive
I miss press kits. My newsroom used to get the most random things. I have a cutting board, pastry brush, herbs, cookbooks – OK so the newsroom always let me take the food stuff – from press kits.
We also, occasionally, got a really cool USB flash drive in press kits. That was the thing reporters would fight over, because they were useful for our day-to-day work and getting files from sources rather than having to email and print them. They were also a nice way to find information on deadline without having to dig through a website.
This client had us create a custom USB flash drive for its press kits. While some companies create media and press kits online only, there is something to be said about sending a kit to the media. If your organization is tracking bloggers and reporters and updating your contacts like you should be, you want to create relationships with those professionals. A USB drive in a press kit – with a follow up phone call – is a good way to do that. That reporter will bring that drive with them to their next newsroom, too.
Ready to up your PR and media relations presence with a good press kit and a hot-of-the-presses USB flash drive? Visit our custom shaped USB drives page and fill out a quick quote request. Our design team can create the drive to get you ink.