Monthly Archives: August 2013
August 30, 2013
<p lang="en-US" style="text-align: justify;">Branding giveaways with your logo, handing out <a href="http://www.logotech.com/all-custom-flash-drives.html" target="_blank">custom USB drives</a> to your customers, these are not new concepts in the world of branding and marketing. And if they have stuck around for so long, they are obviously a cost-efficient way of advertising your business. But is branding a bunch of items with your company logo all this strategy is about? Well, obviously, if I am putting the question this way, the answer is 'no'. Read on to find out how your branding efforts can bring you a greater lead generation and, eventually, a better return on investment.</p> <p style="text-align: justify;"><iframe src="//www.youtube.com/embed/ct9B6sWxGJc" width="100%" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p> <p lang="en-US" style="text-align: justify;"> <a href="https://www.logotech.com/blog/emotional-branding-and-custom-usb-drives-2/" class="read-more">Continue reading <span class="meta-nav">→</span></a>
August 27, 2013
Ah, BMW, not only a great vehicle with an impeccable reputation, but also one of the strongest cultural icons of the past century. For me it's also the car on which I took my first driving lessons. Well, it was an old 80s model and steering the wheel was as good as any workout, but it was still a BMW. But do you know the story of this great brand? Or even what the BMW acronym stands for? Here's a little hint: it's not Broke My Wallet, Beautiful Mechanic Wonder nor Brings More Women, though none of these are entirely...
August 20, 2013
jurvetson / Foter / CC BY The annual TED conferences bring together the world's most fascinating thinkers who are challenged to give the talk of their lives in 18 minutes or less. Here we introduce you to four of the best sermons on technology. #1 Cars talking behind our back? It's a good idea Driving is a very dangerous activity (the leading cause of death in those aged between 16 and 19) yet most of us insulate ourselves in a bubble once we get inside our cars. For many of us the whole point of using a car is to create our own personal...
August 14, 2013
Even if you love to drive, how far can you get without music bursting out of your car stereo, or gently humming, if you like? Imagine mile after mile, strung as if on some invisible sky necklace, endless... Monotonous scenery and small towns and stagnant life reveal themselves before your eyes. And there's nothing but more of the same for hours on end. Of course, your company might be quite pleasant, but after discussing college, family, and world affairs for some time, what else is there left to talk about? You should always have your favorite tunes stored on a USB flash...
August 13, 2013
So much has been written about the late Steve Jobs and the miraculous inventions (iPod, the iPhone and the iPad tablet) that have transformed our lives. All were spearheaded by Jobs himself and Apple, the company with the deceptively simply name but the oh SO innovative consumer electronics that he founded in 1976. As of May 2013, Apple maintains 408 retail stores in 14 countries, as well as the online Apple store and iTunes store. Apple is also the largest publicly traded corporation in the world by market capitalization. And in May 2013, Apple entered the top 10 of the fortune...
August 8, 2013
Computers were at an embryonic stage when I was at school. We used to mock a kid who went off to practise on one. He's now probably a multi-millionaire entrepreneur, having had a head start over us! Young people today have no idea how easy their life is. If they want to steal the work of somebody, they can copy and paste a piece of text that probably has SOME vague correlation to the truth! We, on the other hand, had to copy the answer of another kid. And it was probably the WRONG answer anyway. If we had to research...
August 7, 2013
Setting up a booth stand at an exhibition or a fair is a time-tested strategy to engage more people with your business. It's generally a good return of investment and you should pursue it as often as you can. But not all stands are the same. There are certain tricks you can do to make yours more attractive to potential customers and sponsors alike. Read on for some tips on minimizing costs and maximizing profits at the same time. Create a buzz Before we even go into all the specifics, it's good to talk about the things you can do in the...
August 1, 2013
<dl id="foter-photo-figure" class="wp-caption foter-photo alignleft" style="color: #888888; position: relative; font-size: 11px; font-family: Arial, Helvetica, sans-serif; overflow: hidden; zoom: 1; padding: 4px; border: 1px solid #dddddd; border-top-left-radius: 3px; border-top-right-radius: 3px; border-bottom-right-radius: 3px; border-bottom-left-radius: 3px; width: 500px;"><dt class="wp-caption-dt"><a href="http://foter.com/photo/dragoncon-40/"><img class="foter-photo mceItem" style="display: block; width: 100%;" src="http://photos.foter.com/148/dragoncon-40_l.jpg" alt="" /></a></dt><dd class="wp-caption-dd" style="padding: 0; margin: 0;"></dd></dl> <p style="text-align: justify;">What I love about sci-fi movies is that you can get a glimpse of what the version of each generation vision of the future was. It is fun to see how often those visions were way off the mark and how sometimes they turn out to be remarkably close to the reality they depict. Of course, sci-fi movies are not all about visions of the future. Sometimes they offer an alternative reading of the world we live in, and sometimes they just flaunt hot alien chicks and the latest technical effects.</p> <p style="text-align: justify;">Either way, if you are a fan of the sci-fi genre, 2013 will not disappoint you. A highly anticipated sequel, and a few new titles, there are enough of them to keep you busy this summer. And don’t worry – I promise there will be no spoilers.</p> <p style="text-align: justify;"> <a href="https://www.logotech.com/blog/5-sci-fi-movies-to-watch-this-summer/" class="read-more">Continue reading <span class="meta-nav">→</span></a>